BenQ has announced a
massive loss of NT$6.02 billion ($185.2 million) for the 4th Quarter due to
restructuring costs for its Siemens handset division. While the loss is a major
blow it did post a rise in revenues rising to NT$66.3 billion up from NT$34.09
billion in the previous quarter.
BenQ has acknowledged
that the loss is much worse than expected but did say that the worst is now
over. The company expects that the combined cooperation between it and its
Siemens division will start driving BenQ's business forward in the 1st
quarter. The company did say that significant improvement can be expected in the
2nd Quarter. The company expects to start making a profit in the 4th
Quarter.
This loss is the first
that BenQ has made since it was first listed in the Taiwan stock
exchange in 1996. The takeover of Siemens mobile occurred in October but with no
new handsets to sell it meant the company had nothing to sell to boost sales.
BenQ has been clearing inventory of low end handsets in the 4th
Quarter along with low margin handsets worth NT$1 Billion this brought down
margins.
BenQ also blamed its
US division for its poor
fourth quarter sales and said it will be reorganizing and changing its strategy
for the US market.
BenQ admitted that the loss was more than It is the first time the company has reported The company also blamed its US operations for |
Source: Digitimes















