It seems to be one of the hobbies of the RIAA, find a file sharing network and sue them. Sueing is a hobby of the RIAA anyway, but they seem to prefer file sharing networks at this moment. Now you would think that you scare a lot of the file sharing networks and is damaging, but the opposite seems to be the truth.
Grokster, which is a file sharing network based on the FastTrack network, just like e.g KaZaA has, according to its CEO only made profits because of the lawsuit, because the news makes people to try the software, and this attract advertisers.
'Grokster has more than 10 million unique users worldwide every month accessing the network," said Rosso. 'That's a pretty big window of opportunity to market goods and services to a highly desirable affluent mass audience." According to Rosso, Grokster advertisers include the U.S. Air Force, AT&T Wireless, Dell Computer and French cosmetics firm L'Oreal's Lancome brand. He told Reuters the surge of interest by advertisers has helped Grokster return a profit, though he declined to disclose figures.
'Every time they attack file-sharing software in any way, users rush to download the program, just to see what's going on, and become hooked. As a result, we prosper and revenues grow," Rosso said.
To be honest, I'm not sure if this profit will occur on the long term, because when sentenced, they will probably need the money to pay every cent of their fine. Read the entire story at News.com.
Source: News.com
