Iomega launches USB2.0 12x dual-format and DVD+R DL drive

Iomega Corporation, a global leader in data storage, today announced that the new Iomega®
Super DVD Writer 12x Dual-Format USB 2.0 Drive is now shipping. The innovative
new DVD+RW/-RW drive adds the ability to store more than 12 CDs of data on a
single 8.5 GB* DVD+R DL (double layer) disc, giving users an outstanding new
tool for managing their videos, data, music and photos.

"As DVD recordable drives grow in popularity,
double-layer 8.5 gigabyte discs are the natural next step in disc capacity,"
said Scott LeFevre, product general manager, branded products, Iomega
Corporation. "Adding double-layer recording capability to our DVD burners offers
a huge improvement in usability, unlocking the tremendous storage potential of
double-layer discs while maintaining Iomega's commitment to reliability, value,
and ease of use."

New 8.5 GB Capacity

By using two recording layers rather than one, the
new Super DVD Writer 12x Dual-Format drive can give users a total of 8.5 GB
capacity on new DVD+R DL discs. Double-layer discs offer 80 percent more
capacity than previous-generation 4.7 GB DVD discs. This capacity increase has
such important benefits as:

• Users can store DVD-quality home video at higher
  bit rates, improving picture resolution and quality.
  
• Businesses can archive up to 12 CDs worth of
  data on a single DVD+R DL disc, reducing the cost and complexity of archiving
  data.
  
• IT departments can build system images for use
  with their client PCs. * Filmmakers can master and test new DVD titles using
  inexpensive discs

before pressing a batch of discs with traditional
equipment.

Key Features

The Iomega Super DVD Writer 12x Dual-Format USB 2.0
Drive is an excellent choice for virtually any writable disc format, including
CDs, single-layer DVDs and double-layer DVDs.

Supported formats include DVD+R and DVD+RW
(12x4x10x write, rewrite, and read speeds), DVD-R and DVD-RW (8x4x10x), and CD-R
and CD-RW discs (40x24x40x). Ripping music CDs is also faster than ever, thanks
to 40x digital audio extraction.

The new drive is quick and easy to set up, operate
and share among multiple computers and operating systems. It also features
buffer underrun protection for reliable burns and comes with the Iomega DVD
Solutions Wizard, which takes the guesswork out of recording tasks by helping
users select the appropriate software and type of disc for different tasks.

DVD+R DL

DVD+R DL is a "write-once" recording standard. A
double-layer DVD+R DL disc contains two recording layers of organic dye film.
The top layer is semi-transparent, allowing the recording laser to focus on
either the top layer or the bottom layer. When the laser heats microscopic
regions on one of the recording layers, it creates permanent dots in the organic
dye film. The resulting data can be read in virtually any standard DVD player or
DVD-ROM drive.

Software

Bundled software includes Iomega's DVD Solutions
Wizard, Iomega Automatic Backup, Iomega HotBurn Pro, Sonic MyDVD(TM)
video-editing software, Sonic(TM) Cineplayer software for the highest quality
video playback, MusicMatch(TM) Jukebox music management software and Adobe®
Photoshop Album(TM) Starter Edition. For Mac® OS users, Charismac® Discribe(TM)
and MusicMatch(TM) software are included.

Iomega's DVD Solutions Wizard launches directly
from the desktop and takes the guesswork out of writing DVDs by helping users
select the appropriate software and type of disc for different tasks.

Iomega® Automatic Backup software, a PC Magazine
Editor's Choice for real-time backup software (June 17, 2003, edition), provides
continuous real-time backup to any drive letter, the ability to save multiple
revisions and keep multiple backup sets on different destination drives, the
ability to exclude files by file type, to schedule backups, and to cache backups
temporarily. Iomega Automatic Backup is also available separately at www.iomega.com for $39.95.

Iomega's HotBurn Pro software complements Windows®
XP by adding true drag-and-drop file recording, an integrated console interface,
integrated DVD and CD copying imaging, compilation creation, and a jewel case
editor. Added features include a graphical audio layout editor; pop, click and
hiss removal filters; and bootable CD creation.

Price, Availability, and
Requirements

The Iomega® Super DVD Writer 12x Dual-Format USB
2.0 Drive is shipping now, with availability at retail, catalog, and online at
www.iomega.com for $ 249.95 (U.S. suggested retail).

The new drive is compatible with Microsoft®
Windows® 98SE, 2000, Me, or XP; Mac® OS 10.2.7 or newer with a Macintosh G4 or
faster with built-in USB 2.0 connection.

About Iomega

Iomega Corporation provides easy-to-use, high value
storage solutions to help people protect, secure, capture and share their
valuable digital information. Iomega's award-winning storage products include
the new Iomega® REV(TM) 35GB Drive, popular Zip® 100MB, 250MB and 750MB Drives;
high-performance Iomega HDD External Hard Drives in desktop and portable
configurations; Iomega Mini USB Drives and Micro Mini USB Drives; Iomega
external CD-RW Drives; Iomega Super DVD Drives and the QuikTouch(TM) Video
Burner; and Iomega Floppy USB-Powered Drives. Iomega simplifies data protection
and sharing at home and in the workplace with Iomega Automatic Backup software,
Iomega Sync software, HotBurn® CD-recording software, and Active Disk(TM)
technology. For networks, Iomega NAS servers offer capacities of 160GB to 1TB.
For unlimited capacity and anytime, anywhere access, Iomega offers iStorage(TM)
secure online storage. Iomega also offers businesses and consumers a
comprehensive data recovery services solution for recovering lost data due to
hardware failure, file corruption or media damage.

NOTE: The statements contained in this release regarding
development, production and distribution of the Iomega Super DVD 12x Dual-Format
USB 2.0 Drive, anticipated product pricing and availability, expected product
performance and specifications, future applications for the new product and all
other statements that are not purely historical, are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of 1995. All
such forward-looking statements are based upon information available to Iomega
as of the date hereof, and Iomega disclaims any intention or obligation to
update any such forward-looking statements. Actual results could differ
materially from current expectations. Factors that could cause or contribute to
such differences include, but are not limited to, the successful completion of
product development and testing, market acceptance of, and demand for, the
Iomega product, any difficulties encountered in ramping up production or other
manufacturing issues, including component availability and pricing,
co-development, production, and distribution issues, product pricing and
conformity to specifications, dependence upon third party suppliers,
competition, intellectual property rights and other risks and uncertainties
identified in the reports filed from time to time by Iomega with the U.S.
Securities and Exchange Commission, including Iomega's Annual Report on Form
10-K for the year ended December 31, 2003, and its most recent Quarterly Report
on Form 10-Q.

Source: Yahoo