Webitpr used our news submit to tell us that Macrovision, world's leading developer of
copy-protection technology, has announced today a licence agreement with Microsoft. The
agreement will provide record labels with the capability to design and produce
'dual session' music CDs.
The dual session audio CDs will contain normal
audio files that can be played on traditional home and car stereos, while they
will also contain second session files that can be played and stored on a
consumer's PC and portable devices with Windows Media DRM.
virtue of this agreement, record labels will have access to a comprehensive copy protection, authentication and digital rights management ('DRM") solution for their music CDs from one source for worldwide deployment. Macrovision has agreements with replicators in North and South America, Europe, Asia, and Australia; and Macrovision's CDS™ technology has been used to protect over 100 million music albums to date. This licence agreement allows Record Labels to enable consumers to make personal copies of music CDs while protecting content with multi-level security features that address practices such as unauthorised file sharing. PC-based playback of CDs and transfer to portable devices is enabled using the Microsoft® Windows Media® Data Session Toolkit, a new component of Windows Media 9 Series that enables media companies to create and deliver high-quality content via a 'second session" for playback on the PC and other devices using Windows Media DRM. As media and entertainment companies look for ways to protect their content, the toolkit can be used to preserve a great playback experience on the PC and other devices. Macrovision's CDS technology secures the 'first session" data and also authenticates that the CD is in fact an original copy. Once authenticated, second session files can be played, stored or exported to secure portable devices. |
Read the complete announcement here.
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Source: WebitPR
