Basically you d/l a promotional song and listen to it for a certain number of plays or for a nominal fee you can play it for an unlimited time.
"Once a promotional track is downloaded, it plays the whole song, but only for a limited number of plays. This allows the customer to listen to the whole song before purchasing, yet still securing the rights of the artist. More plays or an unlimited number of plays of each downloaded music track are available for a nominal fee, or one can order each complete CD after having listened to a sample of the music." |
Obviously designed to protect the artist and prevent digital copying and piracy.
But will it?
Source: Music Industry New Network
