Nero and KiSS release first high definition DVD Player with AVC/H.264

DP-700 to
Become the First CE Device to Play Back Nero Digital™ AVC Files
IFA,
Berlin, Germany (September 3, 2005) -- Nero, leaders in digital media technology
and developer of award-winning Nero applications and KiSS Technology, one of the
world's leading manufacturers of consumer electronics products, announced today
the introduction of a new Nero Digital™ AVC capable High Definition Media
player.

MPEG-4 AVC (Advanced Video Coding), ITU-T H.264, or
AVC more than doubles the compression efficiency of earlier standards. At best,
the AVC codec reaches a compression performance four times that of the previous
state-of-the-art standard. In addition, Nero Digital™ AVC has been tested and
found to be significantly superior to that of other codecs in the AVC
arena.


'This is a significant step in the evolution of
Nero Digital™, and KiSS has provided the vehicle to deliver this innovative
technology to the consumer," said Jim Corbett, Executive Director of Nero AG.
'Finally end users can experience high quality AVC files on consumer electronics
devices."


'Nero Digital™ AVC is the top of the line when it
comes to quality, compression and innovation," said Martin Manniche, COO KiSS.
'KiSS customers will be given the tools and technology to create their own Nero
Digital™ AVC files, experiencing first hand this next generation
technology."


The DP-700 comes bundled with 30 day trial versions
of Nero Recode, a video and DVD compression tool, Nero ShowTime, a video player
and Nero MediaHome, a program for streaming videos, music and images to
Universal Plug and Play (UPnP) capable equipment and to Nero
ShowTime.


Nero Digital™, co-developed by Nero and Ateme, is a
standard based audio and video solution featuring superior quality MPEG-4 video
and AAC audio. By offering chapters, subtitles and multi-channel surround-sound
support, Nero Digital™ represents one of the very few 'all in one' solutions in
the World of audio and video compression.


For live demonstrations please visit Nero in Hall
1.1, booth 203 or KiSS in Hall 26, booth 101 at the 2005 IFA show.


For further information, please visit also www.nerodigital.com and www.kiss-technology.com.


About Nero
Nero provides
state-of-the-art software solutions for the global digital media market. Since
the company was founded in 1995, its products have established a loyal clientele
of more than 180 million users throughout the world.


Nero offers the industry's most reliable
CD/DVD-software applications. Its award-winning flagship product, Nero 6,
includes all the applications and functionalities needed in the digital media
field. Other Nero products include the MPEG 4 based audio/video technology -
Nero Digital™, the simple and complete photo solution - Nero PhotoShow Elite,
and SIPPS™ and SIPPSTAR PBX, which provide voice-over IP solutions for private
and business customers.


Nero products are globally distributed by leading
hardware manufacturers, international distribution partners and online portals,
as well as directly via www.nero.com. Nero
Inc. in Glendale, California, USA and Nero K.K. in Yokohama, Japan are
subsidiaries of Nero AG, based in Karlsbad, Germany.


About KiSS Technology
KiSS
Technology A/S was established in 1994 and has in just a few years established
itself as one of the world's leading manufacturers of DVD products and DVB
receivers. KiSS Technology collaborates closely with a number of partners e.g.
Sigma Designs, and has developed advanced networked and DVB-receivers,
DVD-players and hard disk recorders as well as Plasma- and LCD-TVs. KiSS
Technology A/S is headquartered in Hé¸rsholm near Copenhagen. Read more about
KiSS Technology at www.kiss-technology.com


About Ateme
Ateme is
headquartered in France (www.ateme.com). It
is a world leading providers of hardware and software solutions for video and
signal processing in embedded market. Ateme delivers custom services on top of
its boards and algorithms. Since 2002, Ateme centers its strategy on applicative
reference designs which targets the specific markets of video-security,
broadcast and consumer electronics. The result to OEM is a faster product
design, a shorter time to market and total costs reduction. Ateme operates
worldwide thanks to its distribution network.


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Nero®, Nero Digital™ and SIPPS™ are trademarks of
Nero AG and its subsidiaries. Any other product names are trademarks or
registered trademarks of their respective owners.
© 2005 Nero. All rights
reserved.

Source: NERO

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