Nero, leaders in digital media technology,
announced today that it has partnered with LightScribe to bring the Direct Disc
Labeling technology to Nero's vast community of users. With this recent
certification, LightScribe and Nero 6 allow the user to take control of the
entire digital media creation process from start to finish.
LightScribe Direct Disc Labeling is a new
technology that offers consumers and businesses a simple, no-hassle way to burn
professional, silkscreen-quality labels on their CDs and DVDs. Using the same
laser that burns data in their disc drives, users burn their data as always,
flip the disc over, reinsert it into the drive and burn a precise, iridescent
label with their desired text and graphics using the same laser that burns the
data '“ no printer, permanent marker or adhesive labeling is required.
"We are excited to be working closely with
LightScribe to integrate its technology into our software offerings," said Jim
Corbett, Executive Director of Nero AG. "Nero's family of award-winning digital
media product is the perfect complement to LightScribe's Direct Disc Labeling,
as it provides the final touches."
"Nero will deliver LightScribe to a huge
base of new customers through its more than 160 million enthusiasts and its
well-known reputation for providing new technology to the market," said Kevin
Jefcoate, Marketing Program Manager, LightScribe Europe.
The LightScribe technology uses the optical
drive's existing laser to deliver precisely controlled light energy to the disc
through an innovative circular writing system. Where the energy focuses on the
disc, a visible chemical change occurs in the dye coating. The result is a
high-resolution reproduction of artwork, text or photos.
Nero 6 with LightScribe support will be
available for downloading beginning of February on
www.nero.com.
About Nero
Nero provides state-of-the-art software
solutions for the global digital media market. Since the company was founded in
1995, its products have established a loyal clientele of more than 160 million
users throughout the world.
Nero offers the industry's most reliable
CD/DVD-software applications. Its award-winning flagship product, Nero 6,
includes all the applications and functionalities needed in the digital media
field. Other Nero products include the MPEG 4 based audio/video technology -
Nero Digital™, the simple and complete photo solution - Nero PhotoShow Elite,
and SIPPS™ and SIPPSTAR PBX, which provide voice-over IP solutions for private
and business customers.
Nero products are globally distributed by
leading hardware manufacturers, international distribution partners and online
portals, as well as directly via www.nero.com. Nero Inc. in Glendale,
California, USA and Nero K.K. in Yokohama, Japan are subsidiaries of Nero AG,
based in Karlsbad, Germany.
About LightScribe
LightScribe Direct Disc Labeling offers
consumers and businesses a simple, no-hassle way to burn professional,
silkscreen-quality labels on their CDs and DVDs. LightScribe extends standard
optical media, recorders and software with an integrated system of media with
special laser-sensitive coating, laser control and imaging drive modifications,
and labeling software enhancements. LightScribe uses the same laser that burns
data in the disc drive to create precise, iridescent labels. LightScribe
technology was developed and patented by HP. LightScribe is currently being
licensed by optical industry leaders in drive and media manufacturing and by
media and software brands. Additional information about LightScribe is available
at www.lightscribe.com.
Source: Nero
