The console war between Nintendo (GameCube), Sony
(PlayStation 2) and Microsoft (Xbox) is continuing as Nintendo has announced
that they will cut the price of the GameCube in half in Europe. This action follows a similar move
last week in the US where the price of the GameCube was
dropped to $ 99. The game console will cost €99 in Europe and £80 in
the UK. Our thanks goes to GristyMcFisty for
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inventory of unsold consoles as it prepares to begin manufacturing the machine again. In August, the company said it was suspending GameCube production until the Autumn in a bid to reduce its stockpile of unsold consoles. The company yesterday said it had sold four times its previous weekly sales average after it announced the US price reduction on 24 September. After the cut, it sold 61,000 units in the US, it claimed. Of course, there's almost no way Nintendo can catch up with Sony - Microsoft is a better target. But according to figures from market watcher ScreenDigest, cited by Reuters, Nintendo's 1.6 million-strong EMEA customer base is up against Xbox's 2.3 million. Sony has shipped 15.6 million PS2s, by contrast. Nintendo also said it would spend €15 million promoting the GameCube to Europeans this Christmas. |
Source: The Register
