Primera is the world's first to ship automated duplicator and printer for Mac users


PLYMOUTH, MN, U.S.A. (March 28, 2003) - Primera
Technology, Inc., a leading manufacturer of CD and DVD duplicators and printers,
today announces it's the now shipping the Bravo Disc Publisher for Mac
computers.   Bravo is the world's first automated duplicating and
printing system to ship with Mac compatibility and is the world's first system
priced at less than $2000 MSRP (Manufacturer's Suggested List Price).


Instead of copying and labeling discs one at a time, Bravo is designed
for hands-free, automated production of up to 25 CDs or DVDs per job.  An
advanced robotic mechanism is used to transport discs into the built-in 52x CD-R
recorder or optional Pioneer® combo DVD-R/CD-R recorder.  After recording,
discs are transported to the integrated printer and printed in full color at up
to 2400 dpi resolution.  Bravo prints directly onto the disc surface,
eliminating the need for expensive and cumbersome hand-applied paper labels.


Typical applications include businesses, churches, film and video
producers, photography studios, music groups, schools as well as other companies
and organizations who have a need for in-house copying and printing of CDs and
DVDs.  Virtually any digital information can be recorded, including audio,
data, video, photos and more.

Bravo attaches to any Mac running Apple®
OS X.  Bravo comes equipped with Charismac Engineering's DiscribeT V5.0
duplication software.  Mac users can design labels in any of their favorite
graphic design programs such as Adobe® Illustrator®, Photoshop®, etc. and import
them into the software.  Because of its common USB and FireWire interfaces,
Bravo may also be used cross-platform on Windows XP/2000-based computers with
optional add-on software.

"With Bravo, users who previously could not
cost-justify in-house CD or DVD duplication and printing now have an excellent
solution for less than $2000," said Mark D. Strobel, Primera Technology's Vice
President of Sales and Marketing.  "Bravo offers all the advantages and
benefits of far more expensive systems, but at a significantly lower
price."

Two Bravo models are available:

*The Bravo CD Publisher
with a 52x CD-R recorder is priced at US$1995 (MSRP) 

*The Bravo
DVD Publisher with a Pioneer DVD-R/CD-R recorder is priced at US$2495
(MSRP).  The DVD-R unit records DVD-Rs at 4x and CD-Rs at 16x. 


A business card adapter kit is also available to copy and print 80mm
mini-discs, rounded "hockey rink" mini-discs and business card shaped CDs. 
The Adapter Kit is priced at US$199 (MSRP).

About Primera Technology


Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is a
leading developer and manufacturer of CD-R/DVD-R duplicators and printers.


More information about Primera, its history and products is available on
the Internet at www.primera.com or by calling
1-800-797-2772 (USA and Canada). Outside of the USA and Canada, call (763)
475-6676 or FAX (763) 475-6677. E-mail to sales@primera.com.

In Europe
and Scandinavia, contact Primera EUROPE in Germany by phone at +49-611-927770,
by FAX at +49-611-92777-50 or by e-mail at sales@primeraeurope.de.


Notes to Editors: All prices quoted in this press release are
Manufacturer's Suggested Retail Prices in the USA. Actual reseller prices may
vary. Composer and Bravo are trademarks and Primera is a registered trademark of
Primera Technology, Inc. All other trademarks are the property of their
respective companies. Primera Technology EUROPE is an independent company called
DTM Werbung & EDV GmbH. DTM is under contract with Primera to provide sales
and support for Primera products under the name Primera Technology
EUROPE.

Source: Primera

No posts to display