Despite shrugging off numerous calls in recent months to lower the cost of its PlayStation 3 video game console, Sony may have to give in now that several video game publishers are publicly putting pressure on the Japanese company.
If the company continues to resist cutting prices, analysts say developers will jump ship and begin focusing on more games for the Microsoft Xbox 360 and Nintendo Wii game consoles.
Game developers are already more willing to develop Xbox 360 and Wii titles because they make much more money from those two consoles. For example, 32 percent of Activision's console revenue came from video game titles, while the PS3 only helped generate 19 percent, according to Activision.
In addition, Electronic Arts plans to roll out several game titles solely for the Wii, with game studios aiming development funds at the consoles that the majority of people are playing on. EA has spoken out against the PS3 pricing yet again: "Sony obviously still has a ways to go with their pricing," EA head of sports games Peter Moore recently told Bloomberg.
Even though the hardware inside the PS3 is more powerful, and it has a Blu-ray player, Sony has continually trailed on the sales charts when compared to Microsoft and Nintendo.
Although Sony hasn't announced public plans for any significant price cuts, analysts have predicted the pricey console will get a price cut ranging from $50 to $100 in the next six weeks.
