16x DVD-R and DVD+R
first new Sony products to feature AccuCORE technology
PARK RIDGE, N.J., Dec. 20, 2004 -
Sony Electronics today announced a new development in recordable DVD media with
the introduction of AccuCORE™ technology, delivering an enhanced level of
recording accuracy, compatibility and reliability.
Sony's new 16x DVD-R and DVD+R
media will mark the first new product introductions to feature AccuCORE, which
will also be implemented in the company's 8x recordable DVD products.
Consumers recording on discs with
AccuCORE technology are expected to appreciate five key benefits: wider
compatibility for DVD-R and DVD+R recordings with various types of drives or
recorders at various speeds; faster addressing of the DVD-R format in high-speed
dubbing and time-shift playback applications; stable writing capabilities for
both DVD-R and DVD+R formats through reduced disc vibrations at high speeds;
greater temperature adaptability for optimal performance during extended burning
processes for all (DVD-R/-RW and DVD+R/+RW) formats; and improved archival
reliability for long-term storage, also for all formats.
"We have witnessed explosive
growth in the use of DVDs as a recordable media within the past few years, and
recognize that consumers are expecting more from the format," said Michael
Lucas, director of consumer and convergent media in Sony Electronics' Media and
Applications Solutions Division. "The AccuCORE emblem will assure consumers that
they're using Sony's newest, most reliable and highest performing DVD media."
AccuCORE technology achieves its
high quality standard through Sony's proprietary materials and manufacturing
process. They include a new recording dye for both the DVD-R and DVD+R format
variations in order to deliver optimal performance in writing and playback
across a wide variety of drives and recorders. Improved writing stability and
faster addressing is achieved through a new stamper design, new molding and new
bonding technologies. The combination of highly reliable recording materials and
Sony's advanced manufacturing process are aimed at prolonging the archival life
and temperature adaptability of the DVDs
Sony Offers its Highest Speed
Format with 16x DVD-R and DVD+R Media
The first new products to feature
AccuCORE technology, Sony's new 16x DVD-R and DVD+R recordable consumer media,
will almost double the recording speed over previous high-speed offerings. The
16x format will be able to burn a full length (4.7 GB) DVD in approximately six
minutes (with 16x compatible drive), while delivering a higher level of
recording accuracy, compatibility and reliability enabled by AccuCORE.
"With the introduction of 16x DVD
and the development of AccuCORE, consumers can be confident of the quality of
their recordings as speeds increase," Lucas said.
The 16x DVD-R and DVD+R discs with
AccuCORE technology will be available in February. Both will have a suggested
retail price of $1.69 per disc or $16.99 for a package of 10 discs.
AccuCORE technology will be
implemented across all Sony recordable DVD media in January. The key-shaped
"AccuCORE" emblem will be clearly visible on product packaging, product
catalogues and in-store display materials.
Source: Sony
