GristyMcFisty used our news submit to tell us about an article he spotted over at C|Net concerning SunnComm and how their copy protection scheme is irritating iPod customers. It may also be giving labels pause about what impact it's having on album sales. So, in an effort to modify the current protection scheme, they are making 'sweeping changes', changes that according to this article, will cause problems for Microsoft and the Macrovision folks as well. Nevermind the customer.
SunnComm has received "500 or 600 customer service comments" and they say the vast majority, some 80 percent, have to do with iPod compatibility," The rest of the complaints go something like this: "Why can't I do what I want with my music?" SunnComm assumes many of these are actually iPod complaints as well.
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That "second session" has been filled, to date, with songs in Microsoft's Windows Media Audio format. Both companies chose the WMA format because it's supported by virtually every PC on the market, and a large number of different portable players.
But the subsequent meteoric rise of the iPod--which does not play Microsoft-formatted music--has forced a change in plans: no more reliance on Microsoft's technology, no more second session and an appeal to Apple for compatibility.
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Apple, since they are the most popular player of the day, have enough customer clout to turn some heads, to force some changes. But, the article mentions a good point, in that technology is constantly changing and maybe tomorrow another player will have the lead, then what? Read the entire article over at C|Net.
Source: C|Net















