The Playstation 3 has proven to be a significant weapon in Sony's Blu-ray push, with the vast majority of PS3 owners using the games console to watch Blu-ray movies.
87 percent of PS3 owners use the console to watch Blu-ray movies, according to the Entertainment Merchant's Association 2008 Annual Report on the Home Entertainment Industry. The report predicts the PS3 will be "the main force behind Blu-ray disc sales until 2009, when standalone Blu-ray players are expected to outpace the sales volume of the PS3".
The figures are not surprising considering Sony's PS3 was one of the first Blu-ray players on the market and was for a while the cheapest Blu-ray player. The PS3 outsold the XBox 360's optional HD DVD by roughly 10 to 1. Even today the PS3 offers more features than many entry-level Blu-ray players, such as BD Live 2.0 compatibility for accessing online extra features.
The EMA figures conflict with a 2008 NPD survey which claimed that 60 percent of PS3 owners didn't even know the console played Blu-ray.
