Broadcom today announced that it has acquired Sunext Design, and has licensed certain optical disk reader and writer technology from Sunext Technology. Sunext Technology is a semiconductor company that specializes in optical storage technologies.
High definition optical disc players are emerging as a popular platform for in-home entertainment worldwide. Sunext single-chip front-end technology is a strong complement to the industry-leading Broadcom system-on-a-chip (SoC) back-end Blu-ray Disc platform, and key to an integration roadmap that will drive the cost of these devices down to levels that enable widespread consumer adoption of high definition optical disc players and recorders.
With the increasing adoption of full high definition 1080p digital televisions, and with the consumer electronics and media industries now united behind the Blu-ray Disc high definition DVD standard, demand for these high definition players and recorders is expected to increase significantly. As the market grows, manufacturers will strive to reduce prices by adopting optimized SoC solutions that integrate front-end and back-end functions. Broadcom, a leader in integrating advanced functionality, is responding to this trend by acquiring rights to the most highly integrated optical disc front-end technology available. The addition of Sunext's leading technology, along with the experienced engineering team from Sunext Design that can continue to enhance those technologies, will enable Broadcom to derive significant time to market advantages in the development of these highly integrated solutions.
