Eminem's music publisher Eight Mile Style is suing Apple, claiming they used one of his songs without permission in a commercial for iTunes. In the advertisement, first aired back in July 2003 on MTV, a 10 year old boy can be seen singing "Loose yourself".
| Eight Mile Style filed the copyright infringement suit late last week against Apple, Viacom Inc., its MTV subsidiary and the TBWA/Chiat/Day advertising agency. "Eminem has never nationally endorsed any commercial products and ... even if he were interested in endorsing a product, any endorsement deal would require a significant amount of money, possibly in excess of million," according to the 15-page lawsuit filed Friday in U.S. District Court in Detroit. The suit claims that Apple Computer CEO Steve Jobs personally called Joel Martin, manager of Eight Mile Style, and asked Martin and Eminem to "rethink their position" about using the Grammy-winning song. Eminem responded by ending discussions with Apple, according to the suit. Eminem, 31, whose legal name is Marshall Bruce Mathers III, grew up in Detroit and several of its blue-collar suburbs. He has sold more than 33 million records, according to industry estimates. |
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Source: Canada.com
