scum1 used our newssubmit to tell us that Businessweek.com has an interview with Cary Sherman, the Senior Executive vice president of the RIAA (Recording Industry of America).
Some intresting issues come up in this interview, does the RIAA think it can ban piracy, and how do they think they can solve the current digital piracy issues ? Learn the answer below:
Q: Would the members of the RIAA be happy with some "noise level" of piracy as long as it didn't destroy their business models? A: No record company expects to have a piracy-free world. It is the nature of intellectual property to always have some level of piracy. The key is finding that balance. Record companies may have rights against copying, but they have never sought to enforce those rights against consumers. They have been ready for consumers to undertake the kinds of uses that make their music experiences enjoyable...as long as they still come back as customers! |
That's the balance we're talking about -- something that allows consumers to enjoy the experience but avoids the mass copying and widespread distribution that kills the market.
Q: From a legal standpoint, what should be done to help bring that balance about?
A: We're big believers in the marketplace. We think that anytime you write something into the law you risk having unintended consequences. The marketplace, on the other hand, allows businesses and their customers to respond to their needs and desires in real time. Companies will have the ability to see what's working and what isn't working. That's the best way to find the sweet spot between the needs of artists and labels and their customers.
There is even more, read the entire interview here. At least it's good to know they don't believe they can stop piracy by sueing almost every internet user...
Source: Businessweek.com
