Sony selects Roxio for Blu-ray burning on VAIO computers


 


Sonic Enables New High Definition
Capable Computers


Roxio Digital Media Software
Brings Blu-ray Disc Recording to the PC
Market


17 August 2006 - Sonic Solutions(r), the leader in digital media
software, today announced that its Roxio(r) digital media software for Blu-ray
Disc (BD) has been selected by Sony to power BD data-burning capabilities for
two new VAIO(r) computers - the AR notebook and RC desktop. The Roxio BD
software will allow users to archive of up to 50GB of data, including rich media
on a double layer BD-R (recordable) or BD-RE (rewritable) disc.


"Sonic continues to leverage its pioneering work with studios and
the professional  creative community to advance the adoption of high
definition and interactive content formats across the entire HD value chain,"
said Richard Doherty, Research Director for The Envisioneering Group. 
"Sonic's format expertise and reputation positions them well to take advantage
of the near-simultaneous rollout of HD-capable hardware and content in
industries such as home video, consumer electronics, and personal
computing."


Backed by the same quality and reliability that has made Sonic the
industry's leading provider of authoring and burning tools, Roxio's BD software
will be installed on both of Sony's first Blu-ray equipped VAIO PCs.  The
VAIO(r) AR Digital Studio(r) features a 17-inch widescreen display and is built
to deliver the power and performance of a desktop
with the convenience of a
notebook. Sony's VAIO(r) RC Digital Studio(r), meanwhile, is a
multimedia-optimized desktop computer designed to excel at the creation,
management, editing, and archiving of video, music, and photos.


"It is a great pleasure to work with Sony to extend the reach of
an exciting new format like Blu-ray Disc, allowing consumers, professionals, and
business or institutional users to take advantage of BD's great data capacity
for their storage, recording, and archiving needs, said Koki Terui, Sonic's
senior vice president for Asia Pacific Rim Operations. "As the market
transitions to the new Blu-ray format, Sonic will continue to work closely with
other leading companies to deliver compelling optical media solutions across an
entire 'Hollywood-to-home' value chain."


The BD-enabled Roxio digital media software continues Sonic's
longstanding tradition of innovative optical media solutions, including the
delivery of the first commercial CD mastering system in 1989, the first
professional DVD production system in 1996, and the first consumer DVD authoring
application in 1999.  For further information on Sonic's
HD initiatives
visit: http://www.sonic.com/HD/.


About Sonic Solutions
Sonic Solutions; http://www.sonic.com) is the leader in digital
media software, providing a broad range of interoperable, platform-independent
software tools and applications for creative professionals, business and home
users, and technology partners. Sonic's products range from advanced DVD
authoring systems and interactive content delivery technologies used to produce
the majority of Hollywood DVD film releases, to the award-winning
Roxio(r)-branded CD and DVD creation, playback and backup solutions that have
become the premier choice for consumers, prosumers and business users worldwide.


Sonic products are globally available from major retailers, online
at Sonic.com and Roxio.com, and are bundled with PCs, after-market drives and
consumer electronic devices. Sonic's digital media creation engine is the de
facto standard and has been licensed by major software and hardware
manufacturers, including Adobe, Microsoft, Scientific-Atlanta, Sony, and many
others. Sonic Solutions is headquartered in Marin County, California.


Sonic, the Sonic logo, Sonic Solutions, and Roxio are trademarks
or registered trademarks of Sonic Solutions or its subsidiaries in the United
States and/or other countries. All other company or product names are trademarks
of their respective owners and, in some cases, are used by Sonic Solutions under
license.

Source: Sonic

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