Toshiba to launch cheaper Blu-ray look-a-like?

A new logo was released yesterday by the DVD Forum. The new "DVD Download/DL" logo added some speculation surrounding Toshiba's HD-enabled DVD player.

After the high-definition format war many expected Toshiba to start developing Blu-ray products, but despite expectations Toshiba works on developing cheaper upscaling DVD players. Currently it is believed that these DVD players will work with Toshiba's SpursEngine 1000 processor to deliver higher quality video scaling than offered on current DVD players.

Besides trying to get close to Blu-ray's quality, Toshiba is also doing its best to get closer in terms of features. During a meeting held earlier this month in Los Angeles the organisation approved the new DVD Download/DL logo, which is expected to describe Internet connectivity to extend content stored on a DVD.

If these speculations are correct this could mean that Blu-ray will have a tough time surviving with Profile 1.1. players, since these expensive products will never have a chance against cheap, Internet connected, upscaling DVD players.  

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